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Kids Shops-TOP
Lilian Vernon
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7.3
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Lilian Vernon is a catalog that has made the transition onto the net.  They operate internationally and still have a massive catalog business – with 80 million dispatched last year alone.  DozenKids took a wander through their website to check out their online outlet.
Age Range : 7/10
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What age ranges does the site cover? This parameter looks at how clear age range is on the site and the way in which products and toys are classified..
Back To School
Lilian Vernon’s Imaginative Back to School Range
This kids store caters from newborn through to age 11.  There is no search facility by age range.

Brands: 9/10
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What kind of brands do they offer? How many brands are on offer? Is this the real McCoy or 'off the back of a truck'?.
There are some branded products but the majority of goods on this site are sold under the Lilian Vernon name.
Support: 7/10
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Can you contact the site with queries? This grades the email support and telephone contacts available to users..
There is a phone number and email contact form offered for customer contact.
Content : 6/10
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How detailed is the product description info? Quality, detail and scope of text..

The home page is a little disappointing.  The massive pictures are unnecessary – we would have preferred smaller photos and more featured products that would have made kids shopping a fun.

This site has some original products that are fun and functional.  We liked the cases,  bags and other products that can be ordered with children’s names embroidered on them.

There is a vast range of toys, bedding, kid’s storage and accessories on the site and we felt that there was a good variety of price ranges to suit all pockets too.
Jewelry, Bags and Accessories
Lilian Vernon’s Colorful Accessories
Special Deals : 6/10
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Are there deals here? We graded the extra value you can get for your buck..

We liked the fact that the sale page had a search facility so that we could list products according to price and identify the best bargains. However, the sales page leads us to pages of products, only some of which appeared to be reduced.

In terms of general special offers, the home page promoted an attractive 10-20% discount depending on the amount spent.
USP : 6/10
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Unique selling point? Why is it different to other shopping sites? Are there any unusual products and packages available? Innovations?.

This site has a lovely range of unusual products.  They are imaginative but practical, helping parents with storage solutions, brightening up kids’ rooms and providing them with toys and accessories which are creative, original and fun.
Value For Money: 7/10
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Is this software good value? How much does it cost to download the software? Is this good value compared to others? Do they offer special deals?.
There are some good bargains on this site but also some big, expensive products too.  Customers will be able to shop according to their budget here and the site’s search facility includes a price sorter.
Secure Payments : 8/10
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Can you pay for this software securely? Do they accept credit cards, PayPal, etc? We looked at the site and evaluated the payment options offered. .
The site has a McAfee Security Badge and accepts 6 credit cards, although not PayPal.
 
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Total Ranking:
7.00/10
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Kids love to play. But with so many online toy and clothing stores, knowing where to order products can be confusing. So, we have graded the universe of online shops for kids..
Total Rank
Shipping Costs
Email Support
Telephone Support
Number of Pages
Age Range
Brands
Support
Content
Special Deals
USP
Value For Money
Secure Payments
Shipping Costs
Line & Area chart
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3 months
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6 months
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1 year
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2 years
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All (5 years)
 

Web Address:www.lillianvernon.com

Category: Kids Shops

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Web Address:www.lillianvernon.com

Category: Kids Shops

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